portfolio | rapture

case studies

The purchasing workflow was being redesigned and we needed to get insights on a tight schedule.

Re-architecting a navigation system for a company with over 80,000 products is no small task!

Responsive design is full of new challenges, but usability testing designs on multiple form factors is a must.

Intent surveys provide insight into who your users are and why they are visiting your site,

skills

Task analysis

Tree testing

Card sorting

Eye tracking

Statistical analysis

Surveys

Rapid iterative testing

Wireframing

Prototyping

Heuristic evaluation

In-person research

Remote research

Qualitative research

Quantitative research

acheivements

Planned & executed over 100 influential studies; moderated hundreds of user research sesssions

Led all user research for consumer eCommerce, search, and site information architecture

Worked closely with designers, developers, and product managers to gain actionable UX insights on a deadline

Evangelized & presented UX findings & reccomendations at the executive level

Managed vendor relationships on a regular basis

Mentored 4 UX research interns

tools of the trade

Axure

Morae

Treejack

Optimalsort

Chalkmark

Usabilla

Clicktale

usertesting.com

Tobii studio